August 5, 2016

Popular Tweets of the Day by Marketing Influencers: 1st July to 2nd July

Here are some interesting and worth visiting tweets by professionals and influencers about SEO, SEM, Content Marketing and Digital Marketing from 1st July – 2nd July 2016.


2nd July 2016 SEO, SEM, Content Marketing and Digital Marketing

Unbounce ‏@unbounce  Aug 2 Are We Creating Too Much Content?  via @Uberflip

Unbounce shared an article written by Assaf Dudai for Uberflip explaining about the content for your website. How B2B is thriving for content, how to strategize your content before you write, don’t say invaluable things, knowing your readers and about your readers, extending content shelf life and last but not the least personalizing your website content experience. Following each step carefully will give better user experience for your website or blog.


Dan Leibson ‏@DanLeibson  Aug 2 @googlemybiz just removed the ability to edit the Description/Intro field with fields coming soon. … cc @mblumenthal

Dan shared that Google on 1st August 2016 changed the editing ability in New Google My Business features. Further it is explained here for your quick view.

The Introduction/Description field is no longer editable in Google My Business. It only displays to users in Google+, and may still be edited there. Editing of attributes, coming soon to all Google My Business views, will be an improved way to describe your business to users on Google Search and Maps.


Seer Interactive ‏@SeerInteractive  Aug 2 An oldie but goodie -> Good Outreach vs. Bad Outreach from a Blogger's POV

Here she explained pretty thoroughly about each and every aspect you should know for outreach. From going through all these points you can get better idea to avail the best opportunities which knock at your website or blogging career.


Cyrus Shepard ‏@CyrusShepard  Aug 2

Excellent questions from today's post: 1. Do canonicals still lose ~15% PageRank? 2. Do old 301s regain lost PageRank?

Ok this explains itself all, no wonder Cyrus always covered all the possible points for 301 redirect rule changes and updates. He explained 301 redirects, 302 redirect and 307 redirect. 3XX is shorthand of all 300 redirects that they all don’t effect the PageRank in any case mentioned in that post.


Unbounce ‏@unbounce  Aug 2 The Making of a Localized Digital UK #Marketing Campaign: 

Stefanie Grieser compiled the complete guideline of how to create or make the localized digital Marketing campaign for UK. Main points she covered in her article contains.

  1. Create an online event for a specific region, 2. Partner with local marketers, 3. Hammer down content and speakers, 4. Market to your geo-targeted audience (and their neighbors!), 5. Nurture your leads, Is a localized campaign really necessary?


Ann Smarty ‏@seosmarty  Aug 2 9 Useful Facebook Messenger Chatbots: Marketing Examples to Learn From … via @NinjasMarketing


duane forrester ‏@DuaneForrester  Aug 2 Google Has a Solution for People Who Obsessively Google Themselves by @SouthernSEJ


Barry Schwartz ‏@rustybrick  Aug 2 Earlier today, Google Recommends Updating Links After Moving Domains But No Critical Loss


Barry Schwartz ‏@rustybrick  Aug 2 Earlier today, Google: Why We Sell Ads, Not Search Results


Barry Schwartz ‏@rustybrick  Aug 2 Earlier today,  Begins HTTP Strict Transport Security Migration (HSTS)


Barry Schwartz ‏@rustybrick  Aug 2 Earlier today, Google Search Console Bug Sets All Traffic As Desktop In Devices


Barry Schwartz ‏@rustybrick  Aug 2 Earlier today, Google Indoor Gazebo ‏@smx  Aug 2 Here we are in 2016, has the @Google local algorithm changed at all?  via @localseoguide


Neil Patel ‏@neilpatel  Aug 2 How to Leverage User-Generated Content to Boost Sales …



1st July 2016 SEO, SEM, Content Marketing and Digital Marketing


Barry Schwartz ‏@rustybrick  Aug 1 ICYMI: Google says you should update links when you move but no critical loss …


SearchMarketingExpo ‏@smx  Aug 1 Has the term #SEO evolved into something different over the years? 


Lee Odden ‏@leeodden  Aug 1 5 Surefire Ways to Grow Your Blog Subscribers  via @LinkedInMktg (client)


Brian Clark ‏@brianclark  Aug 1 Why You Should Build a Business That Shines a Light on Your Talents: 


Neil Patel ‏@neilpatel  Aug 1 The Proven Method to Ranking on the First Page of Google For Any Long-tail Keyword …


Barry Schwartz ‏@rustybrick  Aug 1 Futuristic bug with Google Search Console regarding desktop vs mobile traffic …


Pubcon ‏@Pubcon  Aug 1 Find out why Google's 2nd mobile ranking update matters more than you might think! (video) 


duane forrester ‏@DuaneForrester  Aug 1 7 Things Marketers Need to Know About AdWords Store Visit Conversions by @LarryKim


Pubcon ‏@Pubcon  Aug 1 How to Create Awesome Content People Actually Want -  via @VerticalMeasure


duane forrester ‏@DuaneForrester  Aug 1 Google gears up for 2016 Rio Olympics with search updates & YouTube highlight videos


Pubcon ‏@Pubcon  Aug 1 9 Useful Facebook Messenger Chatbots: Marketing Examples to Learn From  by @NinjasMarketing


Pubcon ‏@Pubcon  Aug 1 Want to learn about SEO, Content Marketing, Social Media & more? Join us at Pubcon Las Vegas 


Rae Hoffman ‏@sugarrae  Aug 1 How using Zapier coupled with Pipedrive revolutionized our lead management process … via @marketingland


duane forrester ‏@DuaneForrester  Aug 1 Bing adds 2016 Rio Olympic Games search feature & “Events to Watch” prediction tool


Unbounce ‏@unbounce  Aug 1 Eliminate Jargon on Your Landing Pages With Our Free Chrome Extension: 

Amanda Durepos explained of how eliminate jargon on your landing pages with our free chrome extension. Process is well written in her post and link to Google Chrome Extension is here.


Shane Barker ‏@shane_barker  Aug 1 A case for integrated marketing analytics by @stephenjeske via @waxgirl333  #marketing #analytics

Stephen Jeske written very good article on how to get more business with integrated marketing analysis.


Unbounce ‏@unbounce  Aug 1 5 emails to re-engage your subscriber list:  via @CLVboost

Another knowledgeable article by Daniel Faggella explaining 5 emails to re-engage with your subscriber list. Key points are here just for a glance: 1. Educate and sell your customers, 2. Offer exclusive promotions, 3. Push your best stuff… for free, 4. Ask for replies, 5. Use cliff-hangers in your copy.


Raven Tools ‏@RavenTools  Aug 1 Recovering Your Organic Search Traffic from a Web Migration Gone Wrong  by @aleyda

Aleyda Solis compiled list of steps to recover your website organic search traffic from a web migration if gone wrong. The list includes: 1. Verify that the web migration is the cause of the traffic loss. 2. Identify the pages that dropped the most in traffic, conversions, & rankings. 3. Identify the keywords for which these pages were ranking for and start monitoring them. 4. Crawl both the list of pages with traffic drops & the full website to identify issues and gaps. 5. It's time to implement fixes for the identified issues.


Unbounce ‏@unbounce  Aug 1 How Agency RevUnit Used Unbounce to Turn Up Conversions for School of Rock:  #CRO


Unbounce ‏@unbounce  Aug 1 11 Organic Social Media Marketing Tactics to Increase Your Reach Online:  via @shopify


Unbounce ‏@unbounce  Aug 1 Progressive Profiling: A Cure for Poor Lead Quality and Form Friction: 


Unbounce ‏@unbounce  Aug 1 Marketers, prepare for launch with this free downloadable toolkit: 


Unbounce ‏@unbounce  Aug 1 10 factors that may be impacting your organic traffic:  via @sengineland


Unbounce ‏@unbounce  Aug 1 6 Landing Page Video Worst Practices to Avoid (And What to Do Instead): 


Larry Kim ‏@larrykim  Aug 1 7 Things #Marketers Need to Know About @adwords Store Visit Conversions … @sejournal


Eric Enge ‏@stonetemple  Aug 1 How to implement Hreflang tags #DigitalMarketingClassroom video 


Bruce Clay, Inc. ‏@BruceClayInc  Aug 1 New Google Alert widget saves us from repeatedly Googling ourselves  #DigitalMarketing


Avinash Kaushik ‏@avinash  Aug 1 How a Growth in Social Engagement is Also a Drop in Reach and Loyalty:  By @baekdal #smartinsights


Eric Enge ‏@stonetemple  Aug 1 Why CTR Is NOT a direct search ranking factor (video) #HeresWhyMonday 


Bill Slawski ‏@bill_slawski  Aug 1 All Links are Not Created Equal: 10 Illustrations on Search Engines' Valuation of Links … via @moz


Bill Slawski ‏@bill_slawski  Aug 1 Google and Microsoft are playing catchup with AWS's cloudy power … via @theregister Will Cloud profits surpass ads?


Bill Slawski ‏@bill_slawski  Aug 1 Google: Why We Sell Advertising, Not Search Results … via @rustybrick


Bruce Clay, Inc. ‏@BruceClayInc  Aug 1 Google adds multi-stop support to Google Maps iOS app  #DigitalMarketing


Kristi Hines ‏@kristihines  Aug 1 4 Ways to Measure the Effectiveness of Your Email Content - 


Eric Enge ‏@stonetemple  Aug 1 How to harness the power of Anchor Influencers in #contentmarketing 


Larry Kim ‏@larrykim  Aug 1 Keep this checklist on hand as a quick reference to help improve your own content strategy 

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